Editor’s Note: Beginning this week we will be adding stories about local entrepreneurs, as well as continuing our series of articles and texts from and about local authors.
An avid hiker, Catherine has linked her passion for exploring the outdoors with her innate talent for tourism promotion and marketing. Meet Catherine Temple, the woman behind the hiking trail map series, which has now added the Comox Valley to its new Go Hiking Vancouver Island rebranding for May 2019.
In 2018, Catherine began her new business venture with the idea of creating a physical four colour glossy folded printed map for the Cambell River region. This initial project would have been enough for most people, but she also created an amazing website with an additional Facebook Community Page.
When you visit the Go Cambell River website (gocampbellriver.com), you may not initially realize that it has attracted more than 200,000 visitors. They perused its extensive content of hiking trails, tips, tourist information, gorgeous photography and blog pages. Here is a link to a detailed and informative blog post about hikes on Hornby Island, Helliwell Park and Mount Geoffrey Park: https://gocampbellriver.com/hornby-island-helliwell-park-and-mt-geoffrey-park/
With the Comox Valley version, each booklet contains maps of Strathcona Park, Seal Bay, Cumberland Trails, as well as Hornby Island, Nymph Falls & Comox Dam, Seal Bay, Ruth Masters Park, Lazo Marsh, Hurford Hills and Roy Morrison Park Trails. In addition, it includes a very handy map of the Paddling Sports Launch sites.
It has been determined that trail maps are the number one request in the Visitor Information Centers (besides where is the bathroom).
The Comox Valley Recreational Trail Map Series will be mailed free to 20,000 households in the Comox Valley this May. You can also pick up an extra free copy at the local businesses advertising within its pages and Visitor Information Centers on the North Island from the Comox Valley to Port Hardy, to Cortes Island and Tahsis, as well as the CR Airport, Strathcona Park Lodge, Browns Bay Marina, Discovery Marina, all real estate companies in the Valley, local hotels and tourism operators.
Join their Facebook page to check out everything hiking in the Comox Valley, Campbell River and beyond: